We live in a world where convenience is the new loyalty. It’s time to change how brands communicate with their customers. The 2020 digital consumer will simply change brands if you are unable to deliver seamless access to your services in what I believe will be the decade of true customer-centricity. Loyalty is not a given, like […]
Category Archives: Customer Experience
The Role of Emojis In Customer Engagement.
The Importance of Integrating Emojis Into Your Customer Service Communication Marketing isn’t the only department of your business where emoji use can make a big difference. Knowing that a large percentage of consumers are using emojis in all of their other messaging apps, integrating emoji options into your in-app messaging can help to facilitate communication. […]
Is Speed in Customer Service important to your business?
Is the customer service you offer fast and efficient? Do you make it a point to resolve questions or complaints you receive from customers as quickly as possible? If your answer is no—or even “I’m not sure”—then it’s time to rethink your customer care priorities. The simple fact is this: In today’s competitive marketplace, fast […]
Why a Messaging First Strategy makes sense for your brand?
How you use messaging really depends on what you as a brand want to achieve, and how you want to achieve it. It can start with the consumer seeing the brand, be it a social offer, promotion, or just a product that they’re interested in. Once the user shows an interest in the product by […]
The importance of customer service in the digital age.
Customer service is every interaction with your customer. With technology increasing opportunities for customers to get in touch, companies are now making progress by using technology and customer behavior studies to build more seamless, tailored, and simpler customer service solutions. From past to future. There’s a lot of talk about personalization and customer insight — […]
Leveraging Digital Engagement to Modernize the Customer Experience.
Companies have long understood the business value of strong customer service, and recent studies continue to demonstrate that outstanding customer service is correlated to revenue growth. But at a time when the customer experience is changing so rapidly and dramatically, companies often struggle to keep up with shifting consumer expectations and to provide them with […]